About
Decorative
Decorative
With extensive experience in B2B products and a sharp eye for product strategy, I excel at delivering solutions that harmonise user needs with business goals. Decisive and results-driven, I lead with purpose, turning big ideas into measurable impact.

Collaboration is at the heart of my approach. I foster tight-knit teams grounded in honesty and camaraderie, ensuring seamless delivery and shared success.

Whether mentoring, co-designing, facilitating workshops, or conducting exploratory research, my strong interpersonal skills enable me to connect deeply, communicate effectively, and bring people together to craft exceptional experiences.
Who have I worked with?
Sky, Air New Zealand, humm, Mediaworks, 2degrees, Southern Cross, Metservice, Radio New Zealand
Services
UX Design, Qualitative Research, Product Strategy/Discovery, UI Design
Experience
Senior Product Designer
2023 - Now
Zoa, United Kingdom
Senior Experience Strategist
2022 - 2023
Air New Zealand, New Zealand
Alphero, New Zealand
2020 - 2022
Senior Experience Designer
Intermediate Experience Designer
2018 - 2020
Alphero, New Zealand
Junior UX Designer
2016 - 2018
Alphero, New Zealand
Want more? Here's my CV
Achievements

Drive Go

2020
Finalist, Public Good Award

Radio New Zealand

2018
Finalist, User Experience

Flexigroup retail portal

2018
My design was turned into cookies!

2degrees

2018
Silver, Digital Products

2degrees

2018
My design was turned into cake!

Paymark Insights web app

2018
Silver, Digital Products

Metservice

2017
Finalist, Digital Products

Lift

2017
Silver, Student Digital

Beekind

2017
Finalist, Student & Academic

ThreeNow

2016
Finalist, Digital Products
Decorative
Decorative